With dozens of areas in California, Pressed Juicery is a significant force on the West Coast. But now, it&rsquos taking more than the East Coast too. The juice bar identified for its flavors like Matcha & Hemp and Brazil Nut just opened a sixth New York City outpost this week. Located in the heart of Soho at 103 Mercer Street, it&rsquos a slightly bigger property than the kiosks at Condé Nast or in the Columbus Circle Turnstyle.
The new opening is just Union Rustic one particular aspect of the roughly dozen new stores around the nation that are opening this year, (six of which will be in New York City). That&rsquos additional buzz for the brand with cool-kid quota (twinnovators Mary-Kate and Ashley Olsen are investors in the juice fave).
On the West Coast, Pressed operates out of lots of kiosks and bite-size juice boutiques, which suits Manhattan&rsquos genuine estate challenges. &ldquoSmall particulars will play into the personality of the distinct neighborhood of each location, but all retailers will continue to have the appear and really feel that Pressed Juicery was built upon,&rdquo CEO and co-founder Hayden Slater tells us. &ldquoWe believe Union Rustic the stores don&rsquot belong to us, but rather to the Union Rustic communities they are a part of. We really like to collaborate and operate with the neighborhood as much as probable.&rdquo
On efird tv stand a tiny island exactly where juice bars have turn into as well-known as pigeons and dollar pizza slices, why does NYC have to have much more? &ldquoOur juices are competitively priced at $six.50, generating them an reasonably priced and convenient, nutrient-wealthy selection,&rdquo says Slater.
An additional cause for East Coasters to get excited: The brand is also bringing Freeze, their version of soft serve to their stores. The gluten-cost-free, dairy-no cost, vegan soft-serve is made from the same ingredients as Pressed&rsquos juices&mdashno chemical substances and no added sugars. (Even though, like the juices, they&rsquore also not one hundred Union Rustic percent organic, hence the extra reasonably priced fare.)
Besides adding locations in existing markets (New York, California, Nevada, and New Jersey), Pressed is expanding to new markets like Hawaii, Seattle, and other East Coast cities. &ldquoOur objective is to make higher nutrition a realistic choice for all people,&rdquo Slater says. We&rsquoll drink (our fruits and veggies) to that.
Originally posted February 15, 2016, updated June 8, 2016.
Want to make a whole day of stopping by downtown healthier hot spots? Verify efird tv stand out the new Butcher&rsquos Daughter West Village location. And an additional hot, healthful chain with massive New York City dreams this year: Sweetgreen. Get the lowdown on their expansion Union Rustic plans.